Wednesday, 26 February 2014

Original ideas statement

Original ideas statement 

Working title of my magazine is Curve. I came up with this name because woman have curves therefore I thought this would be eye catching to woman that may desire another body or are curios to what Curve may be about. I will also use very feminine colours to show the costumer its targetted at woman. This title suits the target audience I am trying to make my magazine appeal to. I'm targeting this magazine to a female demographics these woman are aged 19-24 years of age. This fits into the ABC1 psychographics. I mainly want it to focus on women's fashion, beauty, health and music. These woman are interested in the music industry and have a great knowledge and understanding. They're interested in Pop and Acoustic genres. My target audience is attracted to upper-class brands such as Starbucks and MAC cosmetics these are brands that are commonly used and consumed by my target audience. This magazine will be about £2-£3, being that it will be slightly aimed at a upper class market this is a perfect price for woman that are quickly rushing to get a magazine for work to read on their lunch break! Survey monkey helped me a lot when it came to deciding what I wanted to do my magazine about after getting feedback from others I realised that fashion in a magazine is very desired and that's where I got my ideas from. I also looked at other fashion magazines such as Vogue and Elle, these are the magazines that expired the layout of my magazine and fonts used.

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